
You’ve picked the perfect tiles for your home, chosen a reliable contractor, and planned every detail with care. Yet, something feels off. A tile shifts, a corner lifts, or worse, the floor sounds hollow, and the tiles pop out when you walk across them.
The problem often starts beneath the surface: In many Indian homes, the fixing of tiles is done using adhesives mixed with cement, a very common yet problematic shortcut. When the glue for tiling doesn’t match the job, it can lead to issues you won’t see until it’s too late.
Some tile fixing chemicals are not meant for vertical applications or large-format tiles. Without proper slip resistance or extended open time (the time before the glue starts drying), tiles may sag, shift, debond, or misalign – ruining the final finish.
Ever tapped a tile and heard that telltale “hollow” sound? That’s a classic sign of poor bonding, often caused by using the wrong tile fixing adhesive for the surface or tile type. Left unchecked, it can lead to tiles lifting or popping out completely, especially in areas with frequent foot traffic.
Adhesives need to suit both the material of the tile and the condition of the base it’s being fixed on, whether it’s concrete, gypsum, metal, glass, wood, or even tile-on-tile application. Using a low-quality tile fixing glue without considering the surface or applying cement as glue for tiles leads to weak bonding and eventual debonding.
In wet areas like bathrooms or balconies, the wrong tile adhesive and grouting can allow moisture to seep through. Without a strong glue for tiles and a high-quality epoxy grout like Roff Starlike, water can penetrate the gaps, damage the substrate, weaken the structure, and even cause fungal growth over time.
If the tile fixing glue doesn’t have the right flexibility or load-bearing capacity, it can’t absorb minor surface movements or handle heavy foot traffic. The result? Cracks in tiles, grout lines, and, in some cases, structural damage.
Popped tiles, cracks, or damp patches often trace back to poor choices like using generic tile fixing glue or opting for cement for tiles. The solution? Roff’s Adhesive Selector – an easy-to-use tool that helps you pick the right product based on your tile type, surface, and environment.
Whether you’re working on a dry interior wall or a submerged swimming pool, Roff offers tailored adhesives that ensure high bonding strength, durability, and finish longevity. Don’t let a great design fail because of the wrong glue. Use Roff’s specialised range to build smarter, longer-lasting tile installations – because when adhesives do their job, the tiles shine.