While Roff continues to bring new quality products to the market through innovation, there is also consistent effort to deliver the last mile services to our valued customers through the following :-
The ideology of Roff is that educating our wide contractor network is as important as product innovation. To ensure constant engagement, Roff has user-centric reward programs like the Roff Champs program with more than 18000 registered contractors. The field team of Roff also conducts meetings with this community in various formats, at Nakas, dealer points and in hotels imparting product knowledge including features, benefits and method of application. During the pandemic, Roff started conducting virtual meets wherein the field team discusses various products and also does demos virtually. New product AVs launched for various products of Roff also offer important information regarding product suitability and application guidelines. Such emphasis on educating our contractors will ensure quality work for homeowners.
Another step taken by Roff in this direction is launching tools to ensure contractors use the right tools and techniques for laying tiles and applying grout.
The on-site services by Roff field team helps to guarantee quality work at sites. The field team members visit sites, guide the contractors in the right method of application, do site sampling and also recommend products for specific requirements.
The various measures by Roff to guide the contractor community will definitely give the desired end result of high-quality tiling and stone fixing services for every homeowner.
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